Blogs

02 Apr 2015

Posted By: yoyofactoryben

orientexpresstour-square-01
Gentry Stein hits the road again!

While tour 1 followed a pretty set format we wanted to switch up the format of tour 2.

There are only 3 stops:
Hong Kong
Guangzhou
And Mystery destination.

…and we depart THIS SATURDAY.

Hong Kong (5-7th)
In Hong Kong Gentry won’t be doing a performance, but hosting an underground yo-yo battle! If you are interested in attending let us know (contact@yoyofactory.com) and we will message you the location 48hrs before the event. The battle will be a ‘best trick contest’ no combos. Gentry’s judging decision is final. There will be one winner.

In Guangzhou Gentry will be at the Toy Fair 8-10th.

April 11.
The final stop is a mystery…. We searched out existing yoyo events in Asia, picked one and will just turn up!

This all starts soon! Follow the action on YoYoFactory.com !

19 Mar 2015

Posted By: yoyofactoryben

On Tuesday, we felt something was missing… it started with a Facebook post
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Later that day CAD drawing started to appear, the next day public debate and revisions and then… It became a maybe!
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Can this happen? Only with your support! Check Out the page and if you anything interests you please help us make this happen! If you can’t we would appreciate you sharing this link with your yo-yo friends so maybe they can help!

http://igg.me/at/titaniumyoyo

13 Mar 2015

Posted By: yoyofactoryben

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FLIGHT
FLIGHT is now available world wide!

We are actively accepting players for the BRONZE level now!

BRONZE level
All you need to do is register. Let us know you plan to compete with a FLIGHT and send us a picture. When you do compete, let us know and we will list you on the FLIGHT club Honor Roll.

If you cant get to a competition you can make a video, share it with your friends and we will recognize that on a different Honor Roll.

SILVER level
Place top 5 in a National or regional,or top 3 in a State Contest using a FLIGHT and you have achieved SILVER status.
Again if you cant make it to contests, Achieve 5,000 views on a FLIGHT video or an instructional set of FLIGHT videos and SILVER can be yours too.

At silver level we will arrange discounts on additional FLIGHT from participating retailers helping you build a quiver needed to get you to the next level.

GOLD level
Once you have your yoyos and have proven yourself as a competitor you can earn your GOLD status by competing in 3 contests as a SILVER level player.
There is no other way to achieve GOLD than getting out in front of people so even if you reach silver by video level you must either compete or perform at public events in front of a live audience to attain GOLD.
Gold Level will earn your GOLD WINGS (which again we will make available through participating retailers).

Platinum level
This may exist in the future but we will talk to GOLD members and see what support they need at this stage and build it once we get a few people to GOLD.

——–

FLIGHT CLUB background
Since YoYoFactory was founded just over a decade ago there has been a conscious focus on lifting yoyo from the top end.
Supporting the best players, putting more money in their pockets and helping yoyo grow by maybe one day, making it possible for there to be career yoyo pros who have a sole goal of only playing performing and competing at yoyo.
We have supported a lot of players but admit, our work is not done and there is still a need to grow the whole of yoyo to make this possible.

With our return to the world of OFF-STRING / 4A we looked at the competitive arena and player base and have decided on a very different approach.

Instead of supporting the tiny top of the pyramid, we are going to focus on everyone below it. There are a lot of brands already supporting the top. We respect the work they have done and they can have it. We wont be ‘poaching’ talent. We aim to work to develop it. We are aware when this talent gets to the top they may step to other brands for sponsorship and we are ok with being the mechanism for growth rather than the goal.

Here is the plan.

Without paying a signature royalty, our Offstring yoyos become a little less expensive for everyone. This is important because, a) you need one to start and b) you will need multiples to compete and get better.

The main part of our plan is the FLIGHT club. This is our frequent flier program for offstring players.

———–

11 Mar 2015

Posted By: yoyofactoryben

Check it HERE
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10 Mar 2015

Posted By: yoyofactoryben

With a 1st, 4th and 5th in the 1A division plus wins in 3A and another division the 2015 California State Contest was a happy hunting ground for YoYoFactory Team in 2015.

27 Feb 2015

Posted By: yoyofactoryben

MARCH 2015

March 2

Total Artist x YoYoFactory Launch

March 5-7

EYYC (sponsored by Yoyofactory)

March 7

Flight Tests
Come try the new FLIGHT!

Cal States / YoYoExpert

EYYC / YoYoFactory Poland

Flight Launch (worldwide)

JAPAN Collection Launch

Cyborg 2.0 Pre-production launch (limited availability) EYYC /Yoyoexpert @ Cal states

March 15

EJ B Block (YoYoFactory is a sponsor of the JYYL)

FLIGHT CLUB applications accepted

March 21

North Japan Contest (YoYoFactory is a sponsor of the JYYL)

Latin America Contest / Mexico National (sponsored by Yoyofactory)

Cyborg 2 Launch

ALSO in March

VK(ss)
SHUTTER SPLASH

and then there is APRIL…..

25 Feb 2015

Posted By: yoyofactoryben

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FLIGHT
FLIGHT will launch March 7! #yyfflight (a few days earlier if you can make it to #eyyc2015). For a long time we didn’t enter the market with a Yoyo designed specifically for the competitive style known as 4a. There was a lot of other good options for players. A recent conversation with a friend and retailer finally convinced us to make this a reality. Design wise we have been recommended many ideas, some conflicting, but stuck to the elements we liked. It has a Simple design. Nothing super radical, a stepped profile. Inner foil to assist with grinding tricks. Durable thanks to premium materials (polycarbonate) and a thicker stronger axle. Easy to maintain with standard parts and spacers which are slightly looser fit. Performance wise, we think flight goes beyond exceeding at every critical test. Retail price will be around $24.99 usd

FLIGHT CLUB
Since YoYoFactory was founded just over a decade ago there has been a conscious focus on lifting yoyo from the top end.
Supporting the best players, putting more money in their pockets and helping yoyo grow by maybe one day, making it possible for there to be career yoyo pros who have a sole goal of only playing performing and competing at yoyo.
We have supported a lot of players but admit, our work is not done and there is still a need to grow the whole of yoyo to make this possible.

With our return to the world of OFF-STRING / 4A we looked at the competitive arena and player base and have decided on a very different approach.

Instead of supporting the tiny top of the pyramid, we are going to focus on everyone below it. There are a lot of brands already supporting the top. We respect the work they have done and they can have it. We wont be ‘poaching’ talent. We aim to work to develop it. We are aware when this talent gets to the top they may step to other brands for sponsorship and we are ok with being the mechanism for growth rather than the goal.

Here is the plan.

Without paying a signature royalty, our Offstring yoyos become a little less expensive for everyone. This is important because, a) you need one to start and b) you will need multiples to compete and get better.

The main part of our plan is the FLIGHT club. This is our frequent flier program for offstring players.

BRONZE level
BRONZE level is the easiest to achieve All you need to do is register. Let us know you plan to compete with a FLIGHT and send us a picture. When you do compete, let us know and we will list you on the FLIGHT club Honor Roll.
If you cant get to a competition you can make a video, share it with your friends and we will recognize that on a different Honor Roll.

SILVER level
Place top 5 in a National or regional,or top 3 in a State Contest using a FLIGHT and you have achieved SILVER status.
Again if you cant make it to contests, Achieve 5,000 views on a FLIGHT video or an instructional set of FLIGHT videos and SILVER can be yours too.
At silver level we will arrange discounts on additional FLIGHT from participating retailers helping you build a quiver needed to get you to the next level.

GOLD level
Once you have your yoyos and have proven yourself as a competitor you can earn your GOLD status by competing in 3 contests as a SILVER level player.
There is no other way to achieve GOLD than getting out in front of people so even if you reach silver by video level you must either compete or perform at public events in front of a live audience to attain GOLD.
Gold Level will earn your GOLD WINGS (which again we will make available through participating retailers).

Platinum level
This may exist in the future but we will talk to GOLD members and see what support they need at this stage and build it once we get a few people to GOLD.

21 Jan 2015

Posted By: yoyofactoryben

Available for a limited time the REGEN is a precision machined Plastic version of Gentry Steins first signature yoyo the SUPER G. The Extreme stepped profile of the Super G lends itself fantastically to the material with loads of rim weight for unabated performance. The plastic type is a self lubricating polymer which offers not only a great feel but removes the chance of unwelcome anodize scratches like on your other precision machined yo-yos.

An essential piece for any player facing urban challenges daily.

67.3gm
56.5mm dia
43.5mm wide

OFFICIAL RELEASE DATE FEB 1 2015

Photo Jan 15, 2 21 23 PM

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Photo Jan 15, 2 20 31 PM

12 Jan 2015

Posted By: yoyofactoryben

1st place

Brandon parra

2nd
Huynh huu loc

3rd
POLO Garbkamol

Entries with 2min+ tricks

1.Benjamin smethurst

2. Andy Lim

3.Alex Apan

4. Julian chee

5. Christopher chunn

6. Цецо Станишелски

7. POLO Garbkamol

8. “Batsuku”

9 . jaidon svori

23 Dec 2014

Posted By: yoyofactoryben

YoYoFactory has a goal of spreading yo-yo. Often there are commercial aspects that must be taken into account for this to be sustainable (i.e. we need to make money to be able to afford to do it in the future). In the middle of 2014 we reached a cross-roads. We weren’t doing it right. We faced a change. In the face of this we decided to go back to our roots. Take yo-yo to the people. We considered somewhere exotic, perhaps a sparsely populated island? Maybe on top of a high mountain chain like the Andes? How about a tribe so remote the mail is still delivered by mules…. a mere 5hrs from our office?

Supai Arizona was this place. Its beauty contrasts by the difficulties facing its residents who despite their isolation (6hrs by mule to a car which is hrs again from any significant town) are right in the middle of everything wrong with the modern age (diet, fashion and media expectations). These kids grow up in a fishbowl which is funded by tourists who walk through looking into their lives on their way to see the areas most precious resource; the blue water that cascades over some of the most beautiful water falls in the world.

The Crew was built around our pro, Tyler Severance. Clint Armstrong came in as pro #2, Reece Schofield came as our web designer/camping support/ /r/throwers moderator. we set off at 3am, getting to the cliff top at 8am. The route down was either a 6hr horse ride, 8hr hike or 10min on a helicopter…. yes we took the chopper.

Checkout the visuals from our adventure!

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