19 Nov 2013

Posted By: yoyofactoryben

The Mexican Winter Championships took place this weekend. Luis slaying the competition with a very convincing win!


10 Aug 2013

Posted By: admin

What a season it’s been for Luis! He’s been busy with tours, demos, finishing school and a tie for 1st at BAC. Will all that he’s put in, we knew Worlds would be special. In prep for Worlds, we wanted to outfit him with the best equipment possible. So we created a new breed of Genesis to his exacting specifications. Armed with his perfect yo-yo, and years of practice, Luis presented one of the most energetic, diverse routines the stage had ever seen.


29 Apr 2013

Posted By: admin

13 Dec 2012

Posted By: admin

Repent! The end is nigh! 12/21/12 may mark the end of the world as we know it… but, it will also mark the release of the Doomsday Genesis. Beginning to End. 7075 Aluminum. Made in America.
67.9 Grams. 42.75mm Wide. 56.42mm Diameter. Done in a brilliant Earth ending green and blue.
Comes with Center Trac and Natural Pro Pads installed. New Spec X and extra Natural Pro Pads in the box.

14 Nov 2012

Posted By: admin


After the Genesis was released in 2009 to rave reviews and massive popularity, YoYoFactory wondered if there was anything that they could do to improve this design. After testing a few different concepts, the overwhelming winner was the addition of YoYoFactory’s patented triple bearing Hubstack System. Not onlydo the hubstacks enable you to perform different tricks, but the additional weight and the altered weight distribution change the Genesis into a completely different beast. Limited in color and quantity, these won’t last long!


68.8 Grams
56.4 mm Diameter
43.94 mm Wide